Patents and trademarks in Spain
4 benefits of protecting your designs, inventions and products
Most entrepreneurs have an interest in protecting their trade name, the use of their designs, inventions and products from competitors.
However, few understand the need to protect them in registration.
Exclusive right of marketing
At the Spanish Patent and Trademark Office you can obtain the exclusive right to prevent third parties from marketing identical or similar products under the same trademark or using a trademark so similar as to create confusion.
Taking care of the reputation of your brand image
When you don’t register your brand, your investment in marketing the product may not be successful if a competitor with a similar brand appears.
The worst thing is that it can generate distrust in the market, especially if the product of your competitors is of inferior quality to yours.
Failure to protect your trademark in the registry will result in:
● Loss in company profits.
● Confusion among your customers and suppliers.
● Damage to your reputation and image.
Obtain an additional source of income
If you register your trademark you can license it to other companies.
Brands may also be subject to franchise agreements.
This provides an additional source of income for your business.
Ease of application for funding
Financial institutions are increasingly looking into the good reputation among the customers of a brand to provide funding.
The commercial success of companies depends largely on brands.
In short, registering your trademark is a matter of prestige.
